privacy policy
Privacy Policy
Effective Date: December 25, 2025
LokShop.pk is the official online store of Lok Virsa, National Institute of Folk & Traditional Heritage, Islamabad, Pakistan. We are committed to protecting your privacy and handling your personal information with transparency, care, and responsibility.
This Privacy Policy explains how we collect, use, store, and protect your information when you visit or make a purchase from https://lokshop.pk.
1. Information We Collect
When you use LokShop.pk, we may collect the following information:
a) Personal Information
- Full name
- Email address
- Phone number Billing and shipping address
- Order details and purchase history
b) Technical & Usage Data
- IP address
- Browser type and device information
- Pagesvisited and interaction behavior
- Cookies and tracking technologies
This information helps us improve user experience, process orders, and maintain website security.
2. How We Use Your Information
We use your information for the following purposes:
- To process and deliver your orders
- To communicate order confirmations, shipping updates, and support responses
- To improve website functionality and user experience
- To comply with legal and institutional requirements
- To analyze website traffic and performance
- To send relevant updates or announcements (only when permitted)
We do not sell or rent your personal data to third parties.
3. Cookies & Tracking Technologies
LokShop.pk uses cookies and similar technologies to:
- Maintain shopping cart sessions
- Understand visitor behavior
- Improve website performance Enable analytics and advertising tools
You may disable cookies through your browser settings; however, some features of the site may not function properly.
4. Third-Party Services & APIs
To operate effectively, we integrate with trusted third-party services, including but not limited to:
- Google services (Analytics, Tag Manager, Ads)
- Meta (Facebook) services
- (Meta Pixel for analytics and remarketing)
- Email services via WP SMTP (transactional emails)
- Payment gateways (for secure transactions)
These services may collect or process data according to their own privacy policies. LokShop.pk only shares the minimum required information necessary for functionality.
5. Email Communication
We send emails related to:
- Order confirmation
- Shipping updates
- Account-related notifications
Marketing or promotional emails (if any) will always include an option to unsubscribe.
6. Data Security
We implement appropriate technical and organizational security measures to protect your data against unauthorized access, misuse, or disclosure. However, no online system can be guaranteed 100% secure.
7. Data Retention
We retain personal data only as long as necessary to:
- Fulfill orders
- Meet legal, accounting, or institutional requirements
- Resolve disputes or enforce agreements
8. Your Rights
You have the right to:
- Request access to your personal
- data Request correction or deletion of your data
- Withdraw consent where applicable
Requests can be made by contacting us using the details below.
9. Children’s Privacy
LokShop.pk does not knowingly collect personal information from individuals under the age of 18.
10. Policy Updates
This Privacy Policy may be updated from time to time. Changes will be posted on this page with a revised date.
11. Contact Information
For privacy-related concerns, please contact:
Lok Virsa – National Institute of Folk & Traditional Heritage Islamabad, Pakistan
